Painting Contractors Association (PCA):
Services for Painting Professionals

As a sponsor of the Painting Contractors Association (PCA) for over 30 years, Benjamin Moore is pleased to share a range of services PCA offers to painting contractors.


A painting contractor using a caulking gun on the exterior of a white painted house. A painting contractor using a caulking gun on the exterior of a white painted house.

Since its founding in 1884, the PCA has been helping painting contractors run efficient and profitable businesses. In addition to the opportunities listed here, check out the PCA Trade Best Practices video series for expert tips and insight for getting painting projects done right.
A painter standing on a ladder spray painting the exterior of a house with white paint, a second painter holding a ladder.

Recruiting and Retaining Painting Talent

According to the Painting Contractors Association’s (PCA) annual member survey, recruiting and retaining employees remains an industry-wide challenge for many business owners. PCA provides several resources to help painting business owners address recruitment and retention.

Ensuring a job posting is listed in the right place makes a big difference when it comes to finding an ideal candidate. The PCA job portal is accessible via the PCA website and allows people from anywhere in the United States to create job listings. Powered by VivaHR, the job board makes it easy to advertise positions and get them distributed to other top job boards from one location. This not only expands the reach of recruitment, but it also makes it much easier for qualified individuals to find you at the local level.
PCA Painter Training Logo

Painter Training Series

Training is a huge part of retaining employees. Once the ideal candidate is found, professional onboarding and a commitment to training is key. From how your company operates to the process behind proper painting techniques, keeping skills sharp is critical to success.

The PCA Painter Training series starts with the fundamentals and is accessible in English and Spanish. The 15-module course gives beginners a thorough grounding on career options, as well as basic skills, tools, and personal safety equipment training.

These painter training modules provide a quick way to onboard and offer continuous training. Each level is beneficial to a professional painter’s development. Look for Interior Levels 1-2 and Exterior Level 1 in both stand alone videos and as formal, online courses complete with quizzes and certificates upon completion.
Two painters on ladders painting the exterior top front entrance of a house with black paint.

The PCA Health Benefit Alliance

Offering competitive employee benefits is a key retention tool for many companies. Gaining access to health insurance for crew members, back-office staff, and their families presented challenges in the past. That’s where the Health Benefit Alliance (HBA) helps.

Designed to provide affordable, ACA-compliant health insurance, the PCA’s HBA:
  • Saves on doctor visits
  • Provides low-cost prescription medication
  • Gives access to preventative health services
HBA plan options can be customized to any given company’s needs and are often more cost-effective than those found on the public Healthcare Marketplace.
A person pointing at a computer tablet, a second person sitting in front of a tablet.

PCA Overdrive

Dubbed "The Netflix of the Painting Industry," PCA Overdrive is the trade organization’s content hub. It contains over 500 hours of podcasts, original series, virtual events and more.

The Ultimate Hiring Funnel Series is a six-part series created by Breakthrough Academy, a PCA industry partner, that helps company’s think like a marketer to build an employer brand that attracts top talent.

Recruiting and Retaining consists of 19 different videos that provide a variety of industry expert perspectives on hiring and retaining. Check out these popular segments: PCA Overdrive is included in PCA membership, and available for a fee to non-members.

Ready for more professional advice? Check out Coverage, Benjamin Moore’s podcast about the painting business.
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A painting contractor using a caulking gun on the exterior of a white painted house.

PCA Video Tutorials

Get the trade best practices you need from the PCA (Painting Contractors Association).

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