Celebrate our 2024 Contractor Appreciation Month

A group of five Benjamin Moore painting contractors dressed in white, posing with gallons of paint and a ladder in a white-painted room.

Mark your calendar for Contractor Appreciation Month, April 1-30, 2024. During this time, Benjamin Moore and the locally owned stores who sell our products will show gratitude and partnership in support of hardworking painting contractors—plus, we’re kicking off the Benjamin Moore Mobile Tour, a brand-new immersive experience for 2024.

If you are a painting contractor, be sure to maximize your participation all month long at locally owned stores in your area.

Talk to your Benjamin Moore rep to find out how to take advantage of the month’s happenings, including new products and programs, fun events, giveaways, raffles and more. Don’t have a rep? Simply fill out this form.

Get in touch with your local Benjamin Moore rep for more details.

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See highlights from Contractor Appreciation Month events held in 2023.

Benjamin Moore’s Contractor Appreciation 2023: A Look Back

Check out this lively compilation of painting contractors, locally owned stores and Benjamin Moore employees. You’ll see a range of retailers hosting events, giveaways, product demos and more in support of the hard work and patronage professional painters show alongside Benjamin Moore reps.

The best part? Seeing the pride and camaraderie that’s on display during these professional events.

The Benjamin Moore Mobile Tour 2024

Join us for an immersive experience throughout the United States and Canada, as we travel the coasts in custom-made Airstream trailers. Each stop will feature customizable giveaways and exclusive product demos as we say thank you to painting contractors around North America. Don’t miss this unique opportunity to engage with us and be part of something extraordinary—all conveniently located at locally owned paint and hardware stores.

See Details

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April 2024: Celebrating Painting Contractors

Throughout April, Benjamin Moore and locally owned stores will offer a wide range of painting contractor-specific perks, including:

Breakfast, lunch and refreshments
Raffles and giveaways
Product demos
Discounts and savings

A display table with Benjamin Moore brochures, gallons of paint and color samples in a locally owned Benjamin Moore store.

Stay Connected During Contractor Appreciation Month

Throughout the month of April, be sure to do the following:

Connect with your locally owned Benjamin Moore retailer to find in-store Contractor Appreciation Month programs—and mark your calendar.
Sign up for emails targeted to professional painters from Benjamin Moore and stay clued in on new product info, industry news and events, and more.
Follow Benjamin Moore’s professional handle on Instagram for all the info and inspiration.

And if you haven’t yet joined Contractor Rewards™—our FREE loyalty program—now is the perfect time!

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Benjamin Moore Supports Painting Contractors

Uncover new ways to grow and improve your business with specialized programs and services available only to Benjamin Moore contractors.

Answer a few questions to join the Benjamin Moore family of painting professionals today and start gaining access to product insights, professional support and more.

Two men wearing Benjamin Moore shirts stand next to a display of marketing materials and a Thryv sign in a locally owned Benjamin Moore store.

Contractors Save on Thryv^®

A valued Benjamin Moore partner, Thryv® helps painting contractors easily manage scheduling, payments, customer interactions and more.

If you are a painting contractor, take advantage of 20% off Thryv pricing, care of Benjamin Moore. You can also use your Contractor Rewards™ points to cover the cost.

Learn About Thryv

Don’t Miss Contractor Appreciation Month 2024!

Whether you are an independent painter, work for a larger paint company or own a painting business, we are excited to see you at the wide range of Benjamin Moore retailer events being held in April.

Frequently Asked Questions

Q. How do I become a Benjamin Moore contractor?

A. While Benjamin Moore does not have an “official” roster of painting contractors, we do have a powerful network that grows every day. Fill out this form to join the Benjamin Moore family and gain access to professional support from the leading manufacturer of paint, stain and coatings. Join our pro community on Instagram too!

Q. What is a Benjamin More independent retailer?

A. Since its founding in 1883, Benjamin Moore has only been sold through locally owned and operated paint, decorating and hardware stores. We continue that business decision today.

That means no big-box chains or impersonal service. Every time you buy Benjamin Moore paint, stain and coatings, you are supporting an independent, locally owned “Main Street” business. Want to know more? Explore the top five reasons to shop small with Benjamin Moore.

Q. What is Contractor Appreciation Month?

A. Benjamin Moore’s Contractor Appreciation Month runs from April 1-30, 2024. Co-hosted by locally owned stores and Benjamin Moore, Contractor Appreciation Month is held as a thank you celebration in support of painting contractors and their hard work and patronage.

Q. What benefits do I get as part of Contractor Appreciation Month?

A. There are many ways to benefit from Contractor Appreciation Month as a painting contractor: retailer breakfasts and lunches, product demos, business-growth opportunities, and raffles, giveaways and discounts. This month-long celebration puts painting contractor success and partnership at the forefront.

Q. How do I find out which retailers are hosting a Benjamin Moore Contractor Appreciation event so that I can attend?

A. Your local Benjamin Moore contractor rep can help you find and attend Benjamin Moore Contractor Appreciation events in your area throughout April 2024. Don’t have a rep? Simply fill out this form.