1. What is your customer service number?
Our customer service numbers and hours of operation are as follows:
For Your Home:
1-855-724-6802 (855-Paint-02)
Monday—Friday: 8am—7pm EST
Saturday: 9am—5pm EST
For Contractors:
1-866-708-9180
Monday—Friday: 7am—7pm EST
Saturday: 9am—5pm EST
Sunday: 11:00am—3:00pm EST
For Architects & Designers:
1-866-708-9181
Monday—Friday: 7am—7pm EST
Saturday: 9am—5pm EST
Sunday: 11:00am EST — 3:00pm EST
2. Where can I buy Benjamin Moore paint?
You can buy Benjamin Moore exclusively at 7,000 locally owned and operated paint, decorating and hardware retailers. Benjamin Moore products are also available in Canada as well as 75 countries globally.
Shopping at independent retailers means no unanswered cries for help in cavernous home improvement stores. When you buy from a local business that carries Benjamin Moore, you get all the advice you need, and more.
Independent, community-minded storeowners are the lifeblood of Benjamin Moore. These "Main Street" business owners, many of them entrepreneurs, are always available with advice and support. This unparalleled level of customer experience is a key differentiator for Benjamin Moore.
While you can also buy Benjamin Moore paint and stain online, it will need to be picked up at the retailer you select at checkout. Depending on your local store, you may be able to get paint delivered to your home.
Here is what can be ordered from the Benjamin Moore Online Store, and shipped directly to your door:
3. What stores carry Benjamin Moore paint?
In the U.S. and Canada, you can only buy Benjamin Moore products at locally owned and operated paint, decorating and hardware retailers. These stores are invested in their local communities and fulfill a longstanding Benjamin Moore commitment in place since our founding in 1883: to support "Main Street" and local, independently owned businesses.
Globally, Benjamin Moore is sold in 75 countries and growing.
4. Is Benjamin Moore paint sold at Ace® Hardware stores?
Since 2019, Benjamin Moore has been the preferred paint partner of Ace® Hardware stores everywhere.
Ace retailers offer an assortment of premium interior and exterior Benjamin Moore paints, notably the Benjamin Moore workhorse, longstanding homeowner favourite Regal® Select as well as Ben®, a paint specifically formulated for new painters, and Element Guard™, a game-changing exterior paint fueled by an innovative new formula from Benjamin Moore.
Every Ace Hardware is independently owned, aligned with our commitment to making our products only available at independent stores, not large chain retailers like Home Depot, Lowe's, Walmart or Target.
5. Is Benjamin Moore paint sold at Home Depot or Lowe's?
Benjamin Moore does not sell its products at large chain home improvement retailers like Home Depot, Lowe's, Target or Walmart.
We have a longstanding commitment to sell our paint and stains exclusively paint, decorating and hardware retailers in the U.S., Canada and globally. We support local businesses who are invested in their communities, entrepreneurs who offer the services and expertise you need.
6. What is The Benjamin Moore Color PortfolioTM App & ColorReader?
The Benjamin Moore Color PortfolioTM app, available FREE on Apple and Google stores for iOS and Android, includes virtual fan decks, a photo visualizer, and much more.
The portable ColorReader, brought to you by Datacolor–a leader in colour technology, pairs with the Benjamin Moore Color Portfolio app via Bluetooth® to provide prevision colour-matching for all Benjamin Moore's 3500+ colours as well as readings from other popular paint brands.
LEARN MORE.
Help
Download your guide to get started, or get help with our FAQ.
Questions?
Contact Datacolor online
For U.S., call: 800-438-2585
For Europe, call: 00800 700 800 70
Contact your local Benjamin Moore Contractor Representative or Architectural & Design representative for more information about The Benjamin Moore Color Portfolio app, ColorReader and ColorReader Pro.
7. Can you recommend a painting contractor?
Hiring a professional is an important decision. Your local Benjamin Moore retailer can help you find the right contractor for your job.
8. How do I receive emails from Benjamin Moore?
During registration, you may choose to opt-in for certain emails from us. If you already have an account and aren’t getting emails, visit your My Profile and update your opt-in status.
If you don’t want to register for an account, you can still receive Benjamin Moore emails. Simply enter your information here.
9. Who owns Benjamin Moore?
Benjamin Moore does not sell its products at large chain home improvement retailers like Home Depot, Lowe's, Target or Walmart.
We have a longstanding commitment to sell our paint and stains exclusively paint, decorating and hardware retailers in the U.S., Canada and globally. We support local businesses who are invested in their communities, entrepreneurs who offer the services and expertise you need.
10. Who makes Benjamin Moore paint and coatings?
Benjamin Moore does not sell its products at large chain home improvement retailers like Home Depot, Lowe's, Target or Walmart.
We have a longstanding commitment to sell our paint and stains exclusively paint, decorating and hardware retailers in the U.S., Canada and globally. We support local businesses who are invested in their communities, entrepreneurs who offer the services and expertise you need.
11. Is Benjamin Moore paint toxic?
Information about the toxicity of each paint is provided in each paint's respective Safety Data Sheet. Benjamin Moore offers a wide range of premium low- and zero-VOC products. Learn more about Eco Spec®, our greenest paint, with zero VOCs. We are proud to have been the first company in the U.S. to introduce a zero VOC waterborne tinting system to the marketplace: Benjamin Moore's Gennex® Colour Technology.
Benjamin Moore is committed to developing environmentally responsible products designed to meet and exceed industry standards. We are committed to manufacturing products that are effective, safe, and minimizing impacts on the environment.
12. Is Benjamin Moore Aura® paint good?
Ultra-premium Aura® Interior paint is Benjamin Moore's highest quality paint. Aura® offers unparalleled colour depth and richness, both long-standing hallmarks of the Aura® brand, which is also the preferred paint of interior designers.
Aura's exclusive Colour LockTM technology seamlessly locks pigments into the paint's film, ensuring long-lasting colour. Aura® interior also provides unbeatable hide and coverage (even with lighter tones or whites), and enhanced flow and levelling for smooth application and finish. Aura® Interior is also self-priming, offers fast dry- and recoat times and is engineered with Gennex®, which contributes to superior hide and colour retention across all Benjamin Moore colours.
13. Does Benjamin Moore paint go on sale?
All Benjamin Moore products are sold and fulfilled exclusively through independently owned, authorized retailers, including purchases made through the Benjamin Moore online store. Generally, those retailers set their own prices and decide if or when to employ coupons or other sale promotions.
Benjamin Moore does determine MSRP (manufacturer's suggested retail price) and also helps retailers by organizing nationwide promotions in the United States and Canada. Our homepage, online store and FAQ section will always update and inform you of any current promotions. You can also contact your local Benjamin Moore retailer to learn more.
14. Can Sherwin-Williams match Benjamin Moore paint colours?
To put it simply, no.
Our colour consistency is the precise results of Benjamin Moore paint and Benjamin Moore Gennex® colorant, together. It's what makes Benjamin Moore colours impossible to replicate. Learn more about Gennex® Colour Technology.
15. Can Behr match Benjamin Moore colours?
The unique combination of our paint formulas and our proprietary Gennex® colorants means Benjamin Moore paint colours are impossible to replicate in any other paint brand. Learn more about Gennex® Colour Technology.